JDV on Gen Z

JDV on Gen Z

"You exist in the context" -- so let's understand it and use it to boost youth turnout in 100 days

Exclusive deep dive into SocialSphere's latest research and segmentation of the youth electorate

Jul 29, 2024
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The Backdrop

As I've been doing for much of the last few decades, when the spring semester at Harvard concludes, I spend much of the summer on the road talking with groups of young people. This year, my travels included battleground states like Michigan, Georgia, Pennsylvania, and Arizona — but other states, including Ohio and California. Additionally, …

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